When we first met the team from CAST, the world’s premier lighting design software, we knew it would be a challenge finding the balance between creative aesthetic and product information. Our web developers started with a robust content management system that would allow them to easily add, edit and update their content. We created an information architecture and product section that funneled users along a defined path to demo or purchase their product - which was two of their primary goals. From a design perspective, we redefined their online brand with a website style guide, created a single structure for multiple product styles and utilized CSS3 to add simple, yet effective cosmetic improvements for modern web browsers. Congrats to the CAST team!
Being one of the leading providers of limited edition, pop culture t-shirts, the team at ShirtPunch contacted us to kick up their website with a fresh, user focused design that not only looks good, but provides the functionality they need for such a unique business model. Challenges included migrating 50k users from their old system, developing a complex shipping model with group logic based on splits and weights, and moving from 1 to 2 exclusive designs per day - all while trying to automate as much as possible within an aggressive launch timeline! We created a robust back-end with a design scheduler, allowing them to post-date as many designs as they want, as well as developed a system to export users while retaining a positive experience during the transition. Since launch, ShirtPunch has not only reported increased sales but also a smoother order fulfillment process - which we always love to hear!
Climax Media is proud to have worked with Shrader Engineering Company on redefining and redesigning their website for 2012. As one of the leading electrical and mechanical engineering firms in North America, Shrader has a reputation that was built on quality and innovation. Our web designers took their online presence to the next level with a clean-cut design that showcases their primary markets, projects and service offerings. Key features include a custom content management system, site-wide SEO, enhanced career section, custom search functionality and a mobile-friendly jQuery slider on the home page.